How brand manufacturers can optimize product information, availability and findability to help shoppers hit the buy button
Detail Online commissioned OnePoll to conduct an independent survey of 4,000 online shoppers across the US & UK to reveal their attitudes towards poor product information, availability & findability.
In this study, you will find the following insights about an online shopper:
- Keyways to optimize content so your customer or online shopper doesn’t switch to a competitor brand.
- The steps you should take to win/stay ahead of the competition across your online retailers.
- The KPI’s that reveal if you’re falling behind.
- Why monitoring product visibility at scale is crucial for your success and how to do it.