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Consistency for consumer experiences

Why you should be focusing on consistency for consumer experiences

New research finds retailers are putting more emphasis on consistency of experience rather than the convergence of their digital and physical channels (1, Boston Retail Partners). But why is that? 8 out of…

4 Minutes Read
Increase sales in your 3rd party channels

Increasing your onlines sales in third party channels

E-commerce can be a world full of challenges. But there are just as many opportunities to increase sales if you know where to look. Most global brands now work with third party sales…

2 Minutes Read
Content matters

The Importance of product content – online and offline

According to Conversion XL insights, 36% of consumers spend on average 30 minutes on comparing products before deciding to buy, with 51% visiting more than 4 sites to research and compare. What this…

5 Minutes Read

What does an Online Merchandiser do?

Online merchandising is all the rage right now. But what does an Online Merchandiser actually do? How does their day-to-day look like? We've put together an overview to answer these questions and more.…

2 Minutes Read

Online merchandising: using smart tech to do all your mystery shopping and audits online

Thanks to new AI-powered smart search technology, it’s easier than ever to apply the principles of mystery shopping, audits and merchandising in the digital world. Great to have you here. Maybe you’ve read…

Less than a Minute Read

Spot your online sales channel revenue leaks and fix them

We’ve collected the factors that may be contributing to massive conversion problems and revenue leaks in your online sales channels. To stop these leaks, and optimise sales online as effectively as you do…

4 Minutes Read
Online shopping

Conversion secrets to drive sales online and offline

Have you ever wondered what actually drives sales in physical and online stores? The truth is, how easily your products fly off the shelves is basically the same in the physical and digital…

2 Minutes Read

5 ways to turn your out-of-stock problems into revenue

There are many things that hold back sales in reseller channels, but few hurts sales as much as when products go out of stock – especially when you are unaware of the problem.…

3 Minutes Read

How a packet of muesli can be worth $1,500 for global brands

Pretend for a moment that your company owns a very popular muesli brand that is sold globally online, via hundreds of resellers. How much is an individual packet worth, would you say?$2? $3?…

Less than a Minute Read
Missing piece

Why global brands’ products mysteriously disappear from online sales channels

Bestselling products from global brands regularly disappear from the online shelves – without anyone noticing. The resellers are usually slow to pick up on it, and most big brands are blind to it…

Less than a Minute Read